The music video When I’m Gone by Eminem is of hip-hop genre. It is a narrative music video as the lyrics match the video, for example “"Daddy look what I made", Dad's gotta go catch a plane”, this is shown in the video.
Camerawork
There are a lot of closeups and midshots of Eminem, which helps develop a motif for him in order to get his name across and to get him well known. There is a closeup of the mic Eminem uses to rap about his life, it is blurred at first and then focused.
Editing
There are a few edits in the video for example there is an overlay of Eminem’s daughter Hayley swinging on top of a shot of him rapping. A shot of Eminem walking through a door dressed wearing a baseball cap and jacket fading into another shot of him in a suit walking onto a stage.
Mise-en-scene
The location used in the video is a hall where Eminem begins rapping on a podium, a stage, his house, and garden, all these places are mentioned in the song also. Eminem wears a baseball cap, and hoody, which matches the song genre. However when he’s on stage in the video, he is seen wearing a suit. The lighting in the music video is dim which makes it seem like a sad song. Dim lighting is used in most shots and strong lighting in others, for example Hayley is seen piling boxes in front of a door when a bright light shines through the doorway.
Goodwins Theory
The music video demonstrates genre characteristics as Eminem is seen wearing a baseball cap, hoody, and baseball jacket.This also makes it appeal to the audience. There are a lot of close ups of Eminem which helps him develop a motif, this gets him well known and his name across.
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